SC Business Fair 2017 / CapitaLand Japan Booth
Produced the CapitaLand Japan booth at the "SC Business Fair", the industry's largest event where shopping center personnel gather together.
The company, which is the largest commercial developer in Asia and owns a number of malls closely related to people's lives, is expressed with a design concept that takes root in many parts of the world. By posting information such as examples, mainly on objects, and arranging the layout so that it can be explained slowly while walking with the visitors, the space was easy to negotiate with and helped raise awareness in Japan.
Date: January 25 (Wed)-27 (Fri), 2017
Venue: Pacifico Yokohama (Kanagawa Prefecture)
Client: CapitaLand Mall Japan K.K.
SALES: Yuki Tanaka